Last week there was some buzz surrounding the development of a new Sony PlayStation commercial. The teaser featured actors playing the role of game characters such as Kratos from God of War. Today, the full commercial was put on display, and I must say I’m pretty impressed. In the commercial we get to see what our game characters do while we are not playing games (apparently they all hang out at a bar together).
The commercial features some of your favorite PlayStation games, both PlayStation exclusives and cross-platform titles. Sony used the actual voice actors from the games and combined them with look-a-like actors to represent the characters on screen. Sony’s marketing team has put together some pretty entertaining stuff lately with the Kevin Butler office commercials and now this. With some of the best titles of the year set to be released in the next few weeks, this is a smart move by Sony to attract gamers to their console. The advertisement also coincides with the resent PS3 price reduction to $249.99.
Characters from InFamous, Uncharted, Metal Gear Solid, Twisted Metal, Call of Duty, LittleBigPlanet, Final Fantasy, Assassin’s Creed, God of War, and more appear in the ad.