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Episode forty. Join hosts Trevor and Jason as they discuss the past weekend box office of September 23-25, 2011. Moneyball, Dolphin Tale, Abduction, Killer Elite. Scarface Remake. The Grey Trailer. John Dies at the End Trailer. Random Movie News and Discussion. Audience Participation Welcomed!
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I believe this was the podcast that discussed the endless remakes/reboots. At any rate, I agree that Hollywood’s constant reach back into the vault of “already done that” can get a bit irritating.
However, as Roger Ebert mentioned many years ago, film making is about marketing. With so many screens available, the goal is to get as many people into the theater that first weekend. If a film cannot be marketed well with slick advertising, its future is in doubt. With movies costing tens of millions of dollars, studios cannot afford many disappointing box office returns.
In addition to sharing the cost of production with multiple studios and getting big name actors that bring some publicity and a moviegoer following, studios realize that known story lines can also attract an audience. Robocop may not need to be remade, but its name helps generate buzz that otherwise may not occur with an all-new, different movie based upon a similar idea.
Personally, I am generally disappointed with remakes although I’ve been happy with several reboots (I’m not sure if there is a difference). Of course, I would prefer to see more originality rather than retreads. Yet, Hollywood is a business and the makers of movies will go where ever the money takes them. One can argue what direction that actually is.